Professor Interview for GoFYI
Interviews Professor

‘B-School must align with your life aspirations’

…says, Dr ASHITA AGGARWAL, Professor-Marketing, faculty at SPJIMR. In conversation with Kalyani Majumdar, Dr Aggarwal shares her journey as a teacher, her learning curve at Kellogg School of Management and Harvard Business School, and provides helpful tips to students aspiring to […]

Marketing and Strategy for GoFYI
MBA Abroad

MBA helps at every step: A real life story

We know how an MBA education helps grads in their business roles. This is a true story of how the writer’s MBA in general and Marketing major in particular helped him make professional strides in his career journey. By Sanjay […]

Seema Gupta for GoFYI
Interviews Professor

Digital Marketing: An Emerging Field

Professor SEEMA GUPTA, faculty at IIM Bangalore in Marketing, with Digital Marketing  as her domain speaks to Kalyani Majumdar, about the exciting future of Digital Marketing and its challenges, along with some important advice for MBA aspirants. Q. What is it that excites you most about […]